Harley-Davidson Athens, successfully participated in Adventure Meeting 2025 at the Lavrio Technology Park, attracting over 6,000 visitors, an increase of 1,500 compared to last year’s event. Key highlights included Pan America™ 1250 Test Rides, the popular “Beware of the Dust” photo corner, and exclusive giveaways that drove strong engagement throughout the event. A successful activation that further strengthened the brand’s presence in the adventure segment and deepened its connection with the rider community.